How to select Domain Names for Websites
Selecting a domain name is the first step in the process of online marketing. Picking a name for your site is not a difficult task, but, should be given due consideration. Although it might not affect your search engine rankings, it is your identity for both search engines and users.
If your company is into more than one product or service, which is not co-related, you should create separate sites for all of them. If you decide to spill your main site into multiple sites, be sure you do not create a duplicate site by copying your main one into a separate domain altogether. Such practices can be easily detected by search engines and you then stand the chance of being blacklisted by them.
As per SEO experts, it is always better to use different hosting companies for all your sites. If you have multiple similar-looking sites on the same server, the search engine might consider it them as duplicate websites. Make corresponding changes in your IP address whenever you split domains.
A number of search engine optimizers create 'mini' sites to enhance their traffic influx or strengthen their link exchange programme. Most of these sites have very little, or no content whatsoever